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Business Owners | The Leaders Factory

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The Top 20 Online Marketing Mistakes Small Business Owners Make

Published on June 18, 2014 By Felipe Huicochea

The Top 20 Online Marketing Mistakes Small Business Owners Make from Felipe Huicochea The fundamentals of marketing haven’t changed, the only difference is that the internet provides a variety of new channels in which your business can communicate and reach out to new and existing customers. I have worked with hundreds of small business owners [...]

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HD Video podcasting setup

Published on August 25, 2010 By Felipe Huicochea

Podcasting is probably one of the most effective ways in which businesses -big and small- can engage and establish trust with their existing and prospective clients as well. The flexibility of the medium allows users to consume your content in a variety of platforms and devices. Although I personally prefer video over audio only podcasts, [...]

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Introduction

Published on May 29, 2010 By Felipe Huicochea

Welcome to The Small Business Social Media Tactics video series. Every week you will receive a new video in which you will discover how to make your social media strategy more effective and really profitable. Share and Enjoy:

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Google and SBA Partnership Announcement

Published on May 7, 2010 By Felipe Huicochea

On 5/5/10, Google and the U.S. Small Business Administration announced a partnership via a campaign entitled Tools for Online Success. The goal of the partnership is to help business owners understand the tools and resources available to them online and learn savvy technology tips. Watch as Google’s John Hanke (VP of Product Management), SBA’s Karen [...]

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